November 2016: Rioja Vega Semi Crianza in the Irish Times Weekend Magazine
Ampersand's Gold Star award winning wine Rioja Vega Semi-Crianza featured in the Irish Times Weekend Magazine on Saturday November 19th 2016. Wine journalist John Wilson featured it as his Wine of the Week and it was suitably given the title "Bargain Bottle".
Rioja Vega Semi-Crianza was given the title of Best Red Wine Under €10 at the recent Irish Wine Show held in October and currently retails at €9.99 but has been well recognised that the quality of the wine far surpasses its excellent price-point.
The feature is fantastic exposure for this stunning wine with the magazine having a readership of over 324,000 people and gives Ampersand a brilliant opportunity to use this article to assist retailers to sell more in-store. Ampersand's sales team will be encouraging retailers to stock up on the lead up to Christmas and to merchandise Rioja Vega on the front of floor with our supporting Noffla POS highlighting the award and €9.99 price-point. Point of Sale of the Irish Times feature is also available to retailers.
For more information please contact your Ampersand Sales Representative.